People are our purpose.
The trusted partner HR leaders bring in across the whole employee lifecycle — from hiring people in, to transitioning them out with care when the business changes.
Talk to usWe work alongside HR and People & Culture leaders to build great teams and stand by the people in them — through every stage of the employee lifecycle. From the hire to the exit, through every change in between, we’re the partner that doesn’t churn when the need changes.
How People & Purpose came to be
Two senior recruiters. Two decades of HR recruitment between them. One reputation across the Australian market.
After long stints in HR recruitment — both known for putting people first and finding the solution behind every brief — Emma Egan and Bianca Clifton joined forces to build People & Purpose.
They chose to move from reactive to proactive, creating more time for what they do best. Bianca and Emma knew they were stronger together — that by partnering, they could deliver more value to the HR leaders they worked alongside.
They love partnering with their clients to find the right HR talent to support cultural shifts and get hands-on in the day-to-day, aligning HR professionals and organisations for better outcomes.
What started as recruitment grew naturally. Organisations they recruited for began asking them to support their people through transitions too — restructures, redundancies, individual senior exits. Each time, Bianca and Emma said yes. What was reactive became formalised: a structured outplacement service powered by custom AI tools and recruiter-led coaching, built for organisations that want to do right by their people through change.
Today, People & Purpose is the partner HR leaders rely on across the whole employee lifecycle — HR Recruitment and Outplacement & Transition. Same buyer, same senior partners, one trusted relationship.
We focus on people. Because we’re people too.
Our approach and values reflect that.
We believe in being real about what people are facing. Restructures, hard hires, difficult exits — these are human moments, not just business decisions. We’ve sat on both sides of the table, and we lead with that.
We believe HR leaders shouldn’t have to navigate the hardest parts of the job alone. Our network of senior practitioners — including the HR Networking Group we host — exists because the work is better when it’s shared.
We believe in standing alongside the people we work with. For HR leaders, that means being a sounding board and an advisor, not just a vendor. For the people you hire and the people you transition out, it means treating them with the same care we’d want for ourselves.
We believe in confidence without noise. Our work is steady, considered, and rooted in two decades of doing it. We don’t promise quick wins or silver bullets — we show up, do the work, and earn the next conversation.
The people behind the partnership.
Let’s talk about your people.
Whether you’re hiring an HR leader, supporting a team through restructure, or planning the year ahead — we’d love to have a conversation about what your team needs.
Start the conversation